[quaffapint]

At least he was doing the smart thing and not trying to directly sell to reddit users. Not that reddit users don't buy stuff, but they're no on reddit looking to do so. It takes much less effort (and no going to find your wallet) to sign up for an email list. I always find it amazing that people are shocked and annoyed at the advertising platform when they didn't direct sell 1,000 copies of their software on their twitter advertising campaign.

With sites like this and twitter, etc, don't direct sell - sign them up for lists and do the occasional sales pitch in your emails.

[shiftpgdn]

That CTR is still ridiculously small. I feel like ads on Reddit are beyond useless due to the cynicism of the user base + the high prevalence of adblock.

[VLM]

"the high prevalence of adblock"

I didn't know reddit had ads until this HN story. Interesting.

[freehunter]

The only ads I see on reddit (outside of AMA and some fairly suspiciously-timed posts about a certain brand that happens to be releasing a new product) are either at the top of the page as a sponsored post, or ones at the side about some ridiculous Lambeosaurus or "instead of an ad, here's a penguin".

Seriously, what's the deal with how much advertising they do for /r/dinosaurs? Am I the only one seeing this?

[tyler-b]

Have you seen better results from AdWords, Facebook or another source? Any tips you want to pass along will be appreciated ;)

[shiftpgdn]

I've had okayluck with ultra well targeted Adwords ads, better than reddit. I've done site takeover style ads with buysellads.com which has worked out pretty well but it's expensive and hard to do when you're just starting out.

[1ris]

But the price seems OK.