[maxbrown]

Nice job! Especially love the value you're creating in the analytics back-end... that a company can gather and analyze their users' location searches for planning and growth is great. I'm not sure I would have seen the possibility for that little gem.

One piece of feedback for you, in my opinion the sign-up form could really use some work. It has this "survey" sort of feel that does not excite me or give me confidence. I wonder how much this affects conversion - how many people follow a CTA from the homepage but fall off here. Some design & UX focus here could go a long way, happy to give more detailed ideas if you'd like.