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by vadvi 4337 days ago
nobody cares about this in this thread.
1 comments

  nobody cares about this in this thread.
I care.

The branding, no matter how good looking it is - and it is good - must in the end enhance the product. But if the product itself is confusing, the branding and styles can only do so much. Concise product goals make the work of the designer more focused and the end result would be beautiful to use as well as look at.