[cix]

Some people may say that we are in a Idiocracy, seeing games like Flappy bird become trend setters while AAA titles are getting barely any downloads. Mobile game developers need to understand the platform is more important than the game. In that you develop what is best for the platform and demographic. Not what you perceive as being high quality and pour millions of dollars and R&D. The more you make the mobile game look like a job, regardless how difficult it was to make, it will not be enjoyed because of such complexity. Although for simple Apps that have little ways to differ from the crowd, then marketing with some quirky difference to it seems to be the most effective.