|
|
|
|
|
by paletoy
4352 days ago
|
|
The right way to implement "ship to store" is using something like "amazon locker". Assuming that's the correct route, amazon will win, because it can choose better locations than a walmart store . And in retail location is everything. But the fact that amazon has tried some lockers but it doesn't seem the common way to buy stuff, and there's no huge scaling effort from amazon, seems to indicate that people prefer to recieve packages at home. And bezos understands that in this game, if you want to make profits, you need for customers to love using your services.Having that ability at low enough costs could earn you a monopoly. And than might be the time to play with "amazon lockers" and other cost cutting measures. |
|
What is the benefit of using an Amazon Locker rather than shipping to your home? Maybe in neighborhoods that have a high stealing packages percentage.
The term lockers also imply (incorrectly) that they are supposed to be purchased by people for packages to be shipped to (like a PO box), the name might be hurting their success.
I can't find anywhere on any of the Amazon Locker pages where it lists a single benefit of using the lockers, http://www.amazon.com/b/?node=6442600011&ref=locker_fd_brws