[MrQuincle]

I am actually surprised that the Bluetooth consortium just lets Apple re-brand a very limited use of BLE. Namely sending an ID, not really such a feat... Let say it like this: If you buy a development kit from, say, Nordic, their example applications have more functionality.

Especially that Apple is licensing this technology, https://developer.apple.com/ibeacon/, is totally ridiculous! Moreover, they are patenting this kind of stuff: http://www.patentlyapple.com/patently-apple/2014/05/apple-gr.... It's a sad world. I'm glad I've already demonstrable some code online: https://github.com/mrquincle/bluenet which dates from before these patents.