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by patrickk 4371 days ago
Not a checklist, but I put together a fairly comprehensive spreadsheet of all the top marketing resources I've come across when I worked in a startup doing online marketing:

https://docs.google.com/spreadsheet/ccc?key=0Ag_fyIIMSJ6DdGt...

If you're wondering what should be on the non-technical guy's checklist, start here.

Includes absolute gold from Mint.com, Neil Patel, Patrick McKenzie, Kissmetrics and more, covers many areas of marketing such as:

- getting press coverage

- SEO

- Link building

- B2B Marketing

- Blogging

- social media

etc...