Ask HN: Sending a newsletter on a Friday?

[thomaaas]

Hello,

I have a few thousands email subscribers for one of my project. I usually send them emails at the beginning of the week, and have good open rates (>50%).

However, this week I'd really like to send one email on Friday (tomorrow), and I'm afraid to get a lower open rate than usual.

Do you know if sending an email on Friday is bad for open rates? Any study about that, or personal experience?

Thanks!

[minimaxir]

Sending an email on a Friday isn't inherently terrible.

Sending an email on the Fourth of July holiday is.

[thomaaas]

That's a really good point. Thanks.