| It is important to keep in mind that the following is only an assumption. We'll be able to test it in few months when our website is live. We have approached the situation from similar angle as many people here already described. However, we involve a tool which allows people to make "cool albums" and can easy share it outside the site, into their existing communities. We assume that since we will have almost none real users (beside the fake ones), inside action will be non-existent. Thus if the users use the tool to share outside, we might benefit from the outsiders checkout the album of their mates. Of course, while this sounds clever, it hides risks - the early adopters should provide at least like-able content. And this, by experience, is not the general case. To be counted, also, is that our early adopter is someone who is already member of an existing community. And whoever registers in the site should be carefully caressed to feel special in order to, at least, provide feedback. tl;dr - fake accounts; a lot of personal attention from founders; people can benefit from the site without inside users. |