[davidgerard]

Yeah. I do press stuff as a volunteer from time to time, and I've learnt the art of speaking for half an hour with no part-sentence being an abusable pull-quote, after a few times where precisely that happened.

(Simple method: when speaking of tricky matters, twist your grammar and pepper with adjectives and adverbs. Always follow with a pullquote you'd like used. Use variations on your favoured quote a few times.)

[shard]

This sounds interesting, but it's not clear how it's done. Could you give a few examples?