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by curiousHacker 4366 days ago
Some ideas to test separately.

\) Can you try switching them to "Pen Japan" 1.1 months before the usual cancellation point? This could be done with an opt-in.

\) Incrementally iterating on Mithaldu's idea, can you try giving them a price break (and announcing it with an email!) 1.1 months before the usual cancellation point?

\) Can you add a "But wait! If you stay around, you can get a 10% discount on your subscription cost" last-minute notice to your cancellation page, that is only presented if the user has been around for (the mean cancellation time - 1.1months)?