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by amrrs
4374 days ago
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When you talk about Lead generation, * What kind of details are you giving the user - Full Name, Title, Email, Company and Phone or it's just a Facebook id saying that this user is in need of something that you offer. * Also have you made it location specific and any demographics to target or filters of that kind? * If possible include competitor mapping too, for eg: If I'm Costa coffee, very often someone commenting in Starbucks page must be my lead too. * Fees - A Telesales executive or an Internet guy can sure get more leads and they are not algorithmic, so if your service is to assist them or replace them, the charges have to reflect that. |
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Thanks for the valuable suggestions :)
Regarding the comments:
* In the current prototype we are not displaying any contact details as we want to validate how many people are interested in the leads. But with our first version, we are going to provide an ability to contact the lead right from the dashboard. Getting more info about the lead will be the next iteration. We will try to study what information a business owner might want regarding the leads and then carry on from there. The fields you mentioned are very important in my opinion too.
* We will add filters based on demography. We wanted to validate the whole concept and see how many business owners are actually interested. Now we will focus on getting more reliable sources for leads. A lot of facebook/LinkedIN groups have very genuine enquires. Hence, at present we only know about those which are India oriented. We will be researching for other countries now. Once we have good number of reliable sources for different countries, we will work on the demography filter.
* Thank you so much for this! This is an amazing feature and I believe can be targeted at enterprise level companies too. I mean, if I was Costa Coffee, I would definitely want to see who are unhappy with Starbucks or want coffee from our competitors.
* Fees - is a very tricky point at present. The point you made is very valid that a internet sales guy or a telesales executive can get more leads. I think we have to find a balanced price depending on the customer value proposition we provide and how valuable it is to initial businesses who sign up.
Thanks again for your super valuable inputs! :)
- Sumeet