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by iamchrisle
4385 days ago
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Google Tag Manager is great! Pros:
- It's good at dealing with older browsers
- It's async (non blocking)
- Simple to implement
- No dependencies Cons:
- UI is simple but workflow is a little confusing at first
- Not "plug-and-play". Still requires a little working knowledge about Google Analytics. |
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Agreed. It took me some time to get used to it, but after that I've come to really like it and recommend it to many companies. (Occasionally I even do the setup as a short-term consulting job.)
> Still requires a little working knowledge about Google Analytics.
Definitely. A tool is only helpful if you know the thing you're using it on.