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by napoleond 4392 days ago
This law has been a giant PITA for me, only because there are a bunch of businesses running around trying to sell "compliance" services to my clients (who don't need them, because why would I set them up with email marketing tools that aren't opt-in only). Truth is that CASL isn't very different from CAN-SPAM and so anyone who was already doing email marketing in the US is probably fine, but there seems to be a whole new cottage industry in Canada around scaring people into paying for protection from this (more or less completely sensible) new law.