[mbreese]

Don't they do that already? Except they call them "partners" and it's "anonymized".

At least for wireless users they already do. It's only a matter of time before they do the same with land-line users.

http://online.wsj.com/news/articles/SB1000142412788732346370...

http://www.attpublicpolicy.com/privacy/our-updated-privacy-p...

[ehPReth]

My cellular provider monitors data traffic to sell off to advertisers. Everyone is opted in by default - no price increase for opting out though