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by ColinWright 4419 days ago
OK, here's what I see:

    I'M SHOUTING AT YOU ALL AND DEMANDING THAT YOU HELP ME
    BECAUSE SOMETHING IS WRONG AND I DON'T UNDERSTAND IT
    BUT I'M SURE THAT SHOUTING AT EVERYONE WILL GET LOTS OF
    SMART PEOPLE TO GIVE ME THEIR TIME WITHOUT PAYMENT AND
    WITHOUT ME TELLING THEM ANYTHING I'VE TRIED OR WHAT I'VE
    DONE OR WHY THEY SHOULD HELP ME OR HOW MUCH EFFORT I'VE
    PUT IN OR WHAT RESEARCH I'VE DONE OR ANYTHING USEFUL.
Go and read this: https://mikeash.com/getting_answers.html

Now, I've gone to your site:

* I can't read the white text on the pale background without highlighting it.

* When I do highlight it, it says

    "Order in 2 minutes and it will be ready
     hot and fresh!"
What does that mean? Where will it be ready? How do I collect it?

* I go through some of the process, and then:

    It will be ready in no time, hot and fresh.
    Pickup at our Mississauga heartland location
    Precise location will be given at the time of checkout!
Screw that. How can you expect people to order stuff when they have no idea where you are?!?

It's lunacy! And if it's not lunacy, then you need a complete overhaul of your web flow to make it clear WTF's going on.

1 comments

Thanks Colin for your honest opinion, I'm a chef and I just started to learn making websites etc. And I am not located in a commercial space. I am gonna do from my house and i really don't want random people knocking at my door unless they have already bought it online. Thnx
So here I am, I've visited your web site, I've thought "Hmm - tasty" - I've gone through the process, PAID - note that - I've PAID - and then I discover that you expect me to collect?

From England?

Added in edit ...

You need to turn around and think of this from the point of view of a potential customer. They visit your site, look at the pictures, but there is no indication of how they will get the food. How many people do you think there are in your catchment area? You really need geographically targeted advertising, such as leaflets through doors. And when people have bought it, why should they then come to collect? You need some sort of incentive - "By the time you get here, it will be ready!"

Just as an after-thought, I didn't see how to order for 4 or 6, either. It might be there, but I don't remember it.

Also, how do I know your place is hygienic?

Addendum: Business is hard - that's why for someone who will meet the challenges, there are profits to be made.

Well I only expect people to collect it from my location, Mississauga, Canada. I really wanted to create a replica of Domino's online ordering system. I order online pizza from them all the time, its quick, cheap and attractive which i think this app lags. I don't think I have even built anything close to it, but from such feedback I think there is a mere possibility.