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by jsz0
6144 days ago
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Probably the single biggest growth stunting problem with the Android platform is the lack of a good advertising campaign. Google, and the handset makers, are allowing Apple free reign of the air waves. If you didn't follow technology it might be easy to believe Apple is the only company selling SmartPhones with third party apps. Google needs to spearhead the campaign and show off a few different Android handset and some applications and generally put their stamp of approval on it. They certainly have the money for it. The lack of aggressiveness on the part of Google with the Android platform has made me question their commitment to it from day one. There are many examples of a first mover taking an insurmountable lead in an emerging market. Google should fight now or it may be a lost cause. Apple is selling A LOT of iPhones. |
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