[dsplittgerber]

Houndreds of startups are already on work at this one. Thousands of articles and proposals have been written about the problem. Yet no one seems able to describe in only a few lines a business model that does not involve just tossing out a few en-vogue words and other business bs like "revolutionary features" and "bundling" and "freemium". These are not a solution in themselves! Or am I the only one who sees it this way?

If it were that easy, "the" solution (just one?) would probably already have been found.

There are certain inherent advantages of reading on paper that just have not yet been adressed at all. Stop thinking about "bundling" or content - fitting content to a user's preferences is not the problem. Getting any time-pressed (and therefore potentially paying) user to at least consider consuming news/information digitally is the problem - it's just not efficient enough yet.

[catch23]

the google founders were able to easily explain "PageRank" in just a few words, yet nobody considered their approach during the era of Altavista & Hotbot.

There might be a simple & obvious solution out there, but nobody has attempted it yet.

[dsplittgerber]

Yes, exactly my point. It will be a simple & obvious (with hindsight!) solution. I'm just saying that if it were possible with the current ideas floating around (not just here), it would already have been done.