[jfornear]

There is definitely money to be made from empowering journalists. But the underlying problem has to be solved on their end first, and all they need is pen and paper.

We can build things like Wordpress VIP, but ultimately it's up to CNN to provide the content that makes or breaks the final product.

The Internet is the new printing press. Paper is out, and bits are in. I think what PG is asking for is some kind of magical printing press. Changing the way failing newspapers' content is displayed, viewed, organized, ranked, etc. is not going to save them.

Whatever your idea might be in this market, I think it needs to be centered around delivering content that people actually want.

My friend and I applied to YC with a next-gen news aggregator idea (but didn't get accepted). Our idea was to create an individually tailored news feed from users' preferences. Kind of like an RSS feed that is built and filtered for you from the comfort of an easy to use web interface. I think something like this would be the future. I would like a computer to figure out what stories I would want to read (spanning all my interests from every source in the world) and display them on my screen every morning.

I just don't think something technologically (or business model-ly) innovative is going to magically make failing newspapers better reads.

[TomOfTTB]

I think you're over estimating a lot of journalists. I know several of them (who work for the 2nd largest paper in the world no-less) who can barely operate Word much less set up a Wordpress account.

Other than that I'd agree with you. It is Journalist's job to do the actual reinventing and they're no where close now. I just don't think they're capable enough to take the current generation of tools and build what they need to do it. Essentially they need "web journalism for dummies" and it needs to be 10 times easier to use than Wordpress.

[BearOfNH]

As I pointed out in a response elsewhere (http://news.ycombinator.com/item?id=763613) I think a YC startup should supply the toolkit, a turnkey newspaper-in-a-box application.

Admittedly this is not something that journalists would or could use. Despite being (say) as easy as Wordpress, it just won't fit into today's journalist's worldview. But that's OK, journalists as we know them are a dying breed -- many just don't know it yet.

What could happen is (a) the rise of a new class of low-cost, low-profit "mini-publishers" using new turnkey applications to design content+layouts that appeal to their target audience. Then (b) what we think of today as "journalists", both newswriters and columnists, will disappear from the "news" industry. Columnists have already largely gone to blog but the newswriters have yet to change. My guess is that change will be forced upon them, and newswriters who want to continue in journalism will need to adapt. How? Possibly by becoming their own newswire. Instead of a few large wire services (AP and ilk) we will see thousands of individual "wire services", basically individuals covering local, family and/or specialty events. Few if any will be making a lot of money at this, but that's because of the economics of Internet news. The days of Clark Gable (and Clark Kent) journalism are over.

The key to all this is having a turnkey newspaper-in-a-box application that lets wannabe publishers design their own interfaces, choose their own content suppliers and publish on their own schedule. That's what YC should be funding. It's where the money (if any) will be made.

It also occurs to me that there is a business opportunity in helping folks start their own mini-wire-services. Structure the whole thing from scratch. Standardized processes for submission of news articles plus standardized usage and reimbursement terms (Michael Yon might be able to charge more than Jan Michael), but the process of choosing and using their output would be the same.

Maybe that's not the correct vision of the future, but I'm still sure the profession of "journalist" is going to change. Throw out today's molds and take a stab at what makes most sense to you. There's a fistful of dollars somewhere in there.