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by adyus 4428 days ago
Just a question out of sheer curiosity from a business perpective, how were you monetizing the site? What prompted a buyer to pay what I assume is real money for the site? Was it a 1k, 10k, 100k exit?
1 comments

I monetized purely via display ads (a lot of second tier networks that would turn a blind eye to the libelous content), with fairly terrible CPM but lots of views.

I believe the purchase also monetized using paid CAPTCHAs (where the viewer has to watch a video / type a phrase), which probably did very well considering the sheer volume of posts.

Exit was on the latter order-of-magnitude.