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by betterunix
4437 days ago
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Maybe HBO should embrace an innovative distribution model, instead of clinging to the obsolete premium-cable-channel model. HBO itself would have been impossible if the media establishment had been success at killing cable; why should I feel an iota of sympathy for HBO's unwillingness to embrace newer, better technologies? Why shouldn't I use better technology to access entertainment, regardless of whether or not HBO has bothered to try monetizing those technologies? |
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A lot of people seem to assume that HBO and similar publishers either have no interest in or no understanding of new technology, but the fact is that they're as eager to exploit it as anyone else, hence the availability of HBO Go to Amazon customers later this year. That won't have the latest and greatest shows on it, though; not because HBO is trying to make your life worse, but because they have signed multi-year contracs to provide their product exclusively to cable companies for a minimum period. Cable companies want to be able to offer their customers something that they can't get anywhere else in order to retain them as subscribers. Exclusivity or first-refusal deals are the norm in the publishing world, because it's hard to run a business without them.
Again, why do you assume you have the right to be served entertainment through the channel of your choice? You wouldn't call up your local pizzeria and demand they deliver a Big Mac and fries, would you?