[innonate]

Hi @enjo, see the reply I gave @pnathan to answer some of this.

But in general I can tell you that we really are driven by much more than money here. A few times we've gotten to consider the idea of having a small financial outcome, and we keep coming back to the same thing: if we all became millionaires and then went out to start another company, what would we do?

If we're being truthful with ourselves, it's still doing Picturelife. There's just not another idea we're passionate about, and working on something we're not passionate about sounds like a terrible, terrible time. So we're just not going to take any easy roads here. If it ever gets tough, we're going to toughen up. When things get really good, we're going to dream bigger.

Maybe it's that we've all been around the block a bit -- both of my co-founders have already had great companies (OMGPOP and Threadless) -- but we really don't want to be doing anything else.

We love our customers, we love our work, we love the challenge. Selling out for 10M to Dropbox frankly sounds like a shit time to us, and we wouldn't do it.

[zzzmarcus]

As a Picturelife customer with over 200gb of pictures backed up, and as an Everpix refugee, I really hope this turns out to be the case. If Picturelife disappears, I'm not going to start over somewhere else.