[30thElement]

The NYC equivalent is losing money because everyone got a annual pass and not many tourists are using it. The tourists are the real money makers, as only 10 daily passes or 4 weekly passes will be the same cost as an annual pass[1].

If I was the program director though, I wouldn't be worried yet. We just got out of the coldest winter in recent years, and in a few months we can tell if no one is riding the bikes because the novelty wore off or because it was cold.

http://www.citibikenyc.com/pricing