[ryanSrich]

HBO's model is broken because it requires a Cable subscription. They should just allow me to pay them for their service. Why tie it to TimeCast?

[booruguru]

HBO's model is not broken...they have millions of subscribers who generate hundreds of millions of dollars in revenue.

[sp332]

If you have HBO, you're not an HBO customer. You're a Comcast (etc) customer. HBO doesn't have to deal with billing, customer support, they probably don't even know your name. Heck they don't even have a database to put your name if you told them! They just don't deal with any of that.

[paulbaumgart]

Because they make more money this way.