[eps]

Did you mean

  Today is a made-up day to drive traffic to
  our highly prized Sponsors and Offers page

  That also used to be one Reddit's feel-good
  community projects until guy in charge filed
  for copyright and grabbed it all to himself.

? Yes, it's an excellent and widely recongnized holiday.

[sammularczyk]

Check the site. No sponsors/offers this year and we've taken steps to avoid what happened last time - our brand/logo is released under a loose Creative Commons Attribution-NonCommercial-NoDerivs, and the content on the site is pretty much all Creative Commons.

We've got the Attribution/NonCommercial stuff in the logo license to protect against sites implying that we approve of what they're selling. We just want businesses using the logo FOR PROFIT to state that we don't endorse or promote their product. Everything else is free reign!

We definitely never intended to trademark/restrict the use of the term. We just got a bit over-enthusiastic with the legal side of things - now we're trying to put trust in the community instead (which, admittedly, should have happened in the first place).

If none of this makes sense, I'd be happy to explain it further

[qwerta]

I think in this case it is more important they remind people of an important issue. Most people do not have any sort of backups.

[nanch]

It looks like the WBD website got rid of the 'deals' page this year.

If you're not a fan of the trademark on World Backup Day™, we have another trademark-free event called Backup Week. :)

https://backupweek.com/the-road-to-backup-week

World Backup Day™ does not endorse and is not associated with Backup Awareness Week

[abcd_f]

You are exactly the same, except you call it the "Deals $" page.