[basicallydan]

I think when he says "shop" he means it on the sense that an "auto shop" is a place that makes or fixes cars. So I think he's talking about starting a small bespoke software company.

OP can you confirm this? If so it sounds like you're half way there with your experience!

[max-a]

That is exactly what I mean. English is not my native language so maybe I was a little bit ambiguous.