[beagle90]

Always go for the highest they offer. E.g. If you apply for a job 25,000 - 35,000 go for 35k. My thinking behind this is that it shows you're confident in your ability. Remember a lot of companies are big enough to incur an extra 5k of salary in order to get the very best candidate.

I'd say the above becomes more true the bigger the company gets... Small companies <10 employees this theory could well breakdown.

[JabavuAdams]

Not good advice. This is a noob mistake. Where did that 25-35k range come from? From the other side of the negotiation. So, they've just anchored you to think that 35k is high. What if they would go up to 50? You'd never discover this unless you start outside their starting range.