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by brettinlj 4485 days ago
I have a counter to the emphasis of getting to the top. I used to work for a much larger company (definitely "enterprise") and as a product manager I was often the decider of a vendor to use. There were times where the vendors' sales teams wanted to make an end-run and get to someone on the upper management/executive level to influence the decision.

If anything, that became more of a negative because it meant that I had to spend more time managing those conversations rather than analyzing the fit for their product.

I would change "getting to the top quickly" to "identifying the decision maker and getting to them quickly".