[joeblau]

That reminds me of the payola concept where record labels would buy CDs to bolster first week record sales.

[aestra]

This is a well known way to get on to the New York Times Best Seller List.

http://en.wikipedia.org/wiki/The_New_York_Times_Best_Seller_...

[imsofuture]

Or where Facebook sells fake likes...

[SimHacker]

Scientologists buy L. Ron Hubbard books and return them to be sold again and again and again.

[elwell]

which is why the Beatles got on the charts so fast.