[nwh]

> IMHO, the type of person who installs adblock isn't the type of person you can sell things to easily. They're decidedly anti-mainstream, anti-corporate, probably not particularly rich, etc.

    [citation needed]

Could just be that the people installing AdBlock don't like being distracted by multitudes of flashing popover and automatically playing videos. I doubt it's anything to do with being anti-mainstream or anti-corporate.