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by atmosx
4496 days ago
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Yes I totally got that when Newsweek published an article called "In defense of Goldman Sachs" came out the day after their 2009 bonuses were made public. Of course there was nothing in the world to defend GS (or Newsweek for the matter who got sold for 1 USD a couple of weeks later IIRC). I killed my subscription the next day. I guess if GS wasn't sponsoring, the article would never have appeared or made frontpage, but it did. The current "advertising model" leaves most newspapers open to foreign interests which go against press freedom almost all the time. That's why WikiLeaks published more interesting content in 5 years and made more scoops than the entire western press in ~ 30 years or so. In this new Digital Age, the Press needs to find a new model - which mind you, I don't have a clue what exactly should be, since advertisement is what GENERALLY makes the world go round - or face extinction. |
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It did. In this digital age, small time publishers and blogs can now have an audience thanks to advertisers. If they're popular and providing great content they will, at minimum, make enough to cover the cost of hosting. They have a potential viewership of 6 billion people. Without advertisers, this just wouldn't exist. The internet would be different at the fundamental level.
Most people severely underestimate what advertisers bring to the table in terms of enabling content producers.