[AJ007]

You are at least partially incorrect.

Last year Google was testing reproducing entire Wikipedia articles within their site for their mobile site. You could read the full article within going to Wikipedia (allowed by Creative Commons, of course.) Between that and what they did with Google Images, I would say this reveals intention and is the direction web publishers should expect Google to be headed in.

In order for Google to continue to meet their growth targets they must increase the percentage of outgoing click from free to paid.