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by ryanmonroe 4495 days ago
I don't understand the distinction between creators and publishers. When you create a video for youtube don't you publish it yourself?

Edit: After looking at other articles, I assume the pie chart refers to situations where a copyright claim has been filed for a video. In that case, it seems the filer is the "publisher" and the video uploader is the "creator"

3 comments

We tried keeping the issue to only publishers, but basically MCNs and other cuts were just grouped into publisher for simplicity sake -- oftentimes YouTubers join networks (kind of like a music label) where the rights of their works are managed for a cut. As to your point, YES, definitely YouTubers can and do publish entirely original work, but oftentimes still need to publish covers, or video game gameplay, etc. that they don't have the rights to -- this is usually the only way to grow their audience and channel, as these are the only works that garner any real SEO when people are searching for videos.
The infographic seems to only be talking about covers of songs. Not purely original content from the Youtuber.
Also, I think the mods changed the title -- my original submission title was "Just released an infographic on how YouTubers don't make that much $$ from ads" -- I'm not going for linkbait here :)