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by gotofritz 4496 days ago
I worked in a large, supposedly ground breaking digital agency where we had a game manufacturer as client. The client were keen on agile and continuos prototyping / mockups. Sadly the designers (pardon, 'creatives') and ux didn't want to know, the were too set in their ways and couldn't get out of the old workflow: work Photoshop / OmniGraffle; refine until perfect; pass on to developer. Eventually the client got pissed off and we lost them. The visual people just couldn't get their head around not having complete perfection at each step of the way. Shame, because it was a great project.
1 comments

This resonates pretty well with me due to my current role in an organization. Did anyone own the execution side of the project to hold the designers accountable for late deliverables?
Of course not, it was a creative agency, our job as developers was to cater to every creative's wish