Well, 300M for 12M users, which is a lot fewer than the services that get bought for big numbers today.
But magnitude of the money aside, has an online messaging service ever been able to really turn a huge profit? chongli points out that AOL eventually sold ICQ for less than they paid, and I can't think of any others off the top of my head (AIM didn't prevent AOL from being overtaken by Facebook, say). They seem to be very un-sticky in terms of user retention by their nature.
Apparently it wasn't a bad according to wiki (but the source is in German, so I can't confirm if it's true):
> Orey Gilliam,[6] who also assumed the responsibility for all of AOL's messaging business in 2007, ICQ resumed its growth and turned into a highly profitable company, and one of AOL's most successful businesses.
> has an online messaging service ever been able to really turn a huge profit?
You could make the argument that Tencent did, as some are apparently doing when comparing them to Snapchat and seeing visions of billions dancing in their muddled heads.
But that ignores the Asia factor. Where it's not uncommon to find one conglomerate company making toasters, lamp shades, bars of soap, and rockets. Tencent makes video games and they also run the equivalent of PayPal. And, of course, they pimp out their cuuuuute mascot. Since, you know, it's Asia. WhatsApp has a generic-looking icon and no mascot. They are pretty much doomed.
But magnitude of the money aside, has an online messaging service ever been able to really turn a huge profit? chongli points out that AOL eventually sold ICQ for less than they paid, and I can't think of any others off the top of my head (AIM didn't prevent AOL from being overtaken by Facebook, say). They seem to be very un-sticky in terms of user retention by their nature.