[nivla]

Although you have a point, it does lie within the mix of others. There are horny men in every sector/industry but yes it is much noticeable in the IT and gaming sector. However this has a lot to do with the social settings, stereotypes and minority/majority issue. I remember once setting up an Xbox account for my gf and making her play a round of some game (she is not into gaming). I was amazed at how many friend request and messages she received in such a short period of time.

There are three types of people who funded this project:

1) People who were really interested in the book.

2) People who saw a woman and thought funding it would be right thing to encourage and lessen the gender divide.

3) People who saw a pretty girl and wanted to please.

I honestly don't believe the third type of people were responsible for the majority of funding. Why? Simple, most of them would have tried to get in touch with her by now and since its not a pleasant experience getting creepy messages from strangers, had it happened, it would have been mentioned on her blogpost.

The reasons why I din't fund?

I was turned off by the marketing video. She was being unnecessarily flirtatious/kiddish with the camera. Not even once did they show an actual kid in the whole video, let alone trying to get them to learn from it.

I din't have a need for the product, or it wasn't appealing enough to have it for my nephew and niece.

[acdha]

> Not even once did they show an actual kid in the whole video, let alone trying to get them to learn from it.

Many parents are extremely hesitant to put pictures of their children online. If you're concerned, ask about it – a testimonial, note, etc. might be more within her comfort zone.

[nivla]

>If you're concerned, ask about it – a testimonial, note, etc. might be more within her comfort zone.

I don't really care enough to ask(email) about it but it is really unusual to see a product targeted for children being marketed by a flirtatious woman (or mom?) instead of showing actual kids using it. I would find it similarly unusual if I were to see an ad on TV for a kid's toy without any kids in them.

[balls187]

She mentioned future kids. Perhaps she didn't want to exploit her friends kids for marketing purposes.

Still though, I'm curious if she's done any product-market fit?

[acdha]

The difference is that most of the TV ads you see are produced by media professionals with 6+-figure budgets. I thought the video was understandable for someone who isn't a professional video producer and is trying to get a project off the group on a shoe-string budget.