[johnjlocke]

Perhaps this article was brilliant content marketing for Moleskine notebooks. That seemed to be the hero of the article, not the author.

[scrrr]

Yep. Perhaps I should write a long article about my 1 dollar notebook I bought at a subway station. And the 1 dollar pen. It came without a plastic wrapping and serves me well!

People are brandwashed.

[oalders]

It certainly wasn't brilliant content marketing for hot pants.