[pavlov]

I don't think the "Apple of automobiles" exists, in the sense of there being a premium brand with substantial marketshare that would be operated by an independent company. (Porsche recently became a subsidiary of Volkswagen.)

Edit -- on second thought, I guess BMW could be it. They are still independent and don't produce anything cheaper than the Mini.

[Locke1689]

Porsche works fine as long as you consider their very long history before the month or so ago where they got acquired by Volkswagen.