[aliakbarkhan]

Macklemore & Ryan Lewis received seven Grammy nominations and won four (Best New Artist, Best Rap Performance, Best Rap Song, Best Rap Album), two for "Thrift Shop", which also went septuple platinum in the US, multi-platinum in 5 other countries, and sold over 10M copies worldwide. I'd say that's pretty fucking commercial.

[antiterra]

I think whether or not it was 'commercially produced' is separate from its mainstream success.