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by notatoad
4518 days ago
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Collecting a CVV2 code doesn't increase your chargeback protection (for merchants, there is essentially no chargeback protection. if a customer wants to issue a chargeback, you'll get a chargeback). What it does is reduce your risk profile, which is part of how your processing fees are collected. If you don't collect the CVV2 you're going to have a much higher risk profile, and will either pay a higher processing fee or else be denied the ability to process cards at all. Chips are the same thing - it reduces the fraud risk, thus reducing your processing fees. the carbon imprint is just like a chip - physical proof that the card was present during the transaction. card-present environment is a much lower risk profile than card not present environment, the difference between the two is often a full percentage point in processing fee. The address verification is not a regex, it's just a simple lookup. Most merchants don't actually do address verification though because it is fairly expensive. |
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Expensive in terms of lost sales (i.e. users giving up in frustration due to mismatches) or something else?
We've had AVS in place for years and get reduced fees as a result. How many people give up on payment due to AVS mismatches, however, is another matter.