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by ironchef
4525 days ago
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If the majority of consumers are using headphones that are a 1 to 3 on a 10 point scale and beats are, for example, a 4 or 5, then they're better for most consumers. Are they as good as some ATH-M150s? No...but the market is saturated and it's difficult for the consumer to understand what's good and what's not. Enter the marketing/brand dollar and consumers will pick what they hear about plus what sounds better than what they're used to. |
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You're not factoring in price. Beats are very expensive for mediocre quality sound. Those headphones that are a 1 to 3 (where Beats is 4 or 5) are only 1/10th the price of Beats. And for 1/3rd the price of Beats, you can get headphones that are a 7 or 8.