[Pr0ducer]

The answer depends on what your main project is. But getting free press from HuffPo, Yahoo, etc., is an opportunity few will ever have, so if the main project isn't something amazing or highly lucrative, I'd say it's time to pivot.

[atox]

The main project doesn't have a finished MVP yet, so hard to tell if it'll be lucrative or not.

It's a tool that helps affiliate marketeers better target their visitors, so I guess I'll have to start thinking about B2C vs B2B.