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by bottompair 4532 days ago
True, for lower priced products the SKU slider is limited. I struggled with this on my Excel worksheets as well. In mid-market SaaS ($200-$1500 MRR range) growth tends to slow down the higher the price goes. In addition, growth increases over time as the company grows, but the higher priced SKU's grow slower.

The sliders are only one possible solution to visualizing the rate of growth per price tier. Most other things I've tried involve math fiddling that I haven't managed to translate well to a user experience.

Open to suggestions or examples if you have ideas!

1 comments

The difficulty possibly stems from starting at 0 and trying to get a growth function to suit over 1-5 years (ideally it's exponential in the early days, but likely logarithmic over a longer period of time). Problem is if you're going to investors, you don't want a chart that shows growth slowing down over time (certainly not in the first 24 months anyway).

Early on you have an idea of what sort of traffic you're able to generate and a likely conversion rate, and therefore estimate a sign up rate using real(ish) numbers. It's only the growth beyond that that you're really guessing at.

You may just want a text box with a gross # of new customers/month based on what you think you can bring in, and then have the slider work on top of that, in effect creating an adjustable polynomial function for growth? Just spitballing here...