[pcurve]

I know this article sounds a bit "spray and pray"-ish, using soundbites we've grown tired of. However, it might be because the article is reprinted from the author's book that covers an entirely different topic altogether. (Why Leaders Eat Last)

Incidentally, you can probably get a good summary of the book just by watching this author's talk. It also covers the OP's posted article.

http://vimeo.com/79899786