But you see, it's not a problem at all ... at least, in the grand scheme of things. Every person that sees bitcoin in that checkout screen is going to say, "what the heck is bitcoin?"
Then the next time they hear about bitcoin (like say, on the hit TV show Almost Human http://www.youtube.com/watch?v=k8LqlMzEe-I), they'll say, "oh, I've heard of that before, I wonder what it's about". And so on and so on. You're doing a service :)
Ah yes, agreed. I meant purely related to the previous comment implying that keyboard literate users are the only audience for bitcoins. And so I meant that my uses are not knowledge about bitcoin regardless of their keyboarding skills, being that they are for the most part quite young.
But I'm definitely pleased to be educating millions of children about bitcoin. Actually it's all I expected when we began accepting it, but that is my way of showing my support. Just doing my part!