As a long time TMo subscriber, what is he willing to do for me and my loyalty? Sure, offering ETF payoffs for new customers is great, but shouldn't you treat your loyal customers even better?
I guess you're a long-time T-mobile customer because you like being with them, and find them better than the alternatives. So what you're getting is, hopefully, already the best they can offer in terms of service, contract terms, etc.
Telcos are a game of scale. In order for T-mobile to be able to give you even better terms, or an even better infrastructure with even better services, they need to grab a larger slice of the market. So really, what they're doing does help you in the end, just indirectly and more slowly. As their market share grows, it justifies even greater investments in infrastructure and services, and so you benefit.
Is not having the lowest prices and highest customer service ratings in the industry enough? If not, you can always try your luck with Verizon (expensive), Sprint (horrible network), or AT&T (expensive, pathetic customer service, predatory behavior).
"All"? I thought it was just AT&T. Verizon is the only network in the US that's compelling, but they don't have unlimited plans, so T-Mobile is the only reasonable carrier for people that don't want to count every bit they transfer.
I guess you're a long-time T-mobile customer because you like being with them, and find them better than the alternatives. So what you're getting is, hopefully, already the best they can offer in terms of service, contract terms, etc.
Telcos are a game of scale. In order for T-mobile to be able to give you even better terms, or an even better infrastructure with even better services, they need to grab a larger slice of the market. So really, what they're doing does help you in the end, just indirectly and more slowly. As their market share grows, it justifies even greater investments in infrastructure and services, and so you benefit.