[dmk23]

Great publicity stunt and does not look like this lawsuit has a leg to stand on. Good for them that Kanye took the bait.

[gmu3]

I guess time will tell, but I think this is a pretty slam dunk trademark infringement case (like it or not). Also it isn't a function of them taking the bait or not, trademarks have to be actively defended if the owner wishes to retain them.