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by liamgooding 4550 days ago
BTW sponsoring hackathons IS a good way to get awareness among developers for hiring, worked in the past and plan to do more in 2014 :-)

Experiment, experiment, experiment

1 comments

"get awareness among developers for hiring"

Certainly. So is giving everyone £25 for showing up to a meeting. Remember, your reference £9,000 is only paid out when you've actually hired someone. How many hackathons do you need to sponsor before you have an employee?

(While there may be a secondary marketing advantage if the attendees of your hackathon are also potential customers, most likely that's not the case. And of course, there are additional time overheads for any route.)