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by ndaugherty18
4542 days ago
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I see that but I think the problem is that some generalists don't want to specialize in anything. They hired a VP of Marketing to do the marketing yet the generalist wants to continue to help do the marketing along with a bunch of other roles they hired more specialized people for. |
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I was perfectly happy to specialize - in fact, I had spent the last few months digging deep in landing page optimization and email marketing specifically. I know there's more to the story. I just haven't figured out what it is yet.