That is a good idea. Since the product name is not yet 100% set in stone, do you think it makes sense to start a new blog just for this purpose or use the personal blog?
I may pick a name that is simple and start from there. We thought about it for a long time, discuss it a lot, etc.. then one day we decided that we are going to find the name, and searched for it relentlessly for the next hour and we find quite okay name for our startup at the time. Just pick a simple name. And buy the domain, create your blog at there.
<yourawesomestartupname>.com/blog
Place all the social buttons, create twitter account, put an RSS feed, create an email list in mailchimp ( create a popup for email subscribers ) etc..
<yourawesomestartupname>.com/blog
Place all the social buttons, create twitter account, put an RSS feed, create an email list in mailchimp ( create a popup for email subscribers ) etc..